This website uses Google AdWords. AdWords is an online advertising program offered by Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, United States (“Google”).
We use so-called conversion tracking in our application of Google AdWords. A conversion tracking cookie is set when you click on an ad placed by Google. Cookies are small text files that the Internet browser saves on the user’s computer. These cookies expire after 30 days and are not intended to personally identify the user. If the user visits certain pages of this website and the cookie has not expired, this allows Google and us to recognize that the user has clicked the ad and was directed to that page.
Each Google AdWords customer receives a different cookie. The cookies cannot be tracked by AdWords customer websites. The information collected using the conversion cookie generates conversion statistics for AdWords customers who have opted for conversion tracking. Customers can track the total number of users who clicked on their ad and who were directed to a page tagged with a conversion tracking tag. However, they do not receive any information that personally identifies users. If you do not wish to participate in tracking, you can object to this use by easily deactivating the Google Conversion Tracking cookie in your Internet browser under User Settings. You will then not be included in the conversion tracking statistics.
“Conversion cookies” are saved in accordance with Art. 6 (1) (f) General Data Protection Regulation (GDPR). The website operator has a legitimate interest in analyzing user behavior in order to optimize both its website and its advertising.
You can set your browser to inform you when cookies are set and to only allow cookies in individual cases, to accept cookies in certain cases or to generally exclude them. You can also activate automatic deletion of cookies when closing the browser. If the cookies are disabled this website’s featurs may be restricted.